Nigeria’s creative and tourism sectors could contribute at least $100 billion to the national economy by 2030, according to the Minister of Art, Culture, Tourism, and the Creative Economy, Hannatu Musa Musawa.
Speaking during an exclusive interview at the Ikogosi Warm Springs Resort and Conference Centre, the Minister laid out the federal government’s ambitious roadmap for harnessing the country’s rich cultural and tourism assets as part of the economic growth plan under President Bola Tinubu’s administration.
“One of the things that Mr. President wants us to do is to use the ministry to help expand the economy and drive job creation,” Musawa said. “From the creative economy alone, we believe we can contribute at least $100 billion by 2030, if the right structures and frameworks are implemented.”
She revealed that the ministry, in collaboration with Big Win, is conducting a deep, evidence-based study to determine the full revenue-generating potential of Nigeria’s tourism sector. The findings, she noted, would guide policy and investment priorities under the Renewed Hope Agenda.
Musawa highlighted Ikogosi Warm Springs as a key example of how strategic partnerships — particularly with Cavista Holdings and the Ekiti State government — are already beginning to elevate tourism infrastructure. She projected significant upscaling of Ikogosi’s impact by 2027, positioning it as a national flagship for eco-tourism and cultural heritage.
Looking ahead, the Minister said the government is planning to host a National Tourism Summit, potentially at Ikogosi, in collaboration with the Nigerian Economic Summit Group (NESG).
She also pledged to actively promote the resort as a retreat destination for federal agencies and institutions.
“We will be very intentional about encouraging both the public and private sectors to experience the magic of Ikogosi. It’s not just about tourism — it’s about building the economy, creating jobs, and giving Nigerians a sense of ownership in their cultural heritage,” she said.
The federal government’s approach to tourism and the creative industry marks a strategic pivot toward sustainable, non-oil revenue sources and inclusive economic development through culture-driven innovation.
